Four: Addressing erasure, microfication and social change: age-friendly initiatives and environmental gerontology in the 21st century

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Chapter 4 argues for a greater awareness and understanding of how macro-level developments, such as gentrification and transnational migration, influence the creation of AFCCs. It identifies two key challenges which limit the success and effectiveness of both age-friendly initiatives and the scholarly field of environmental gerontology: first, microfication, or the tendency to focus on immediate aspects of everyday life while overlooking broader, overarching aspects of the social context that define and set key parameters of daily experience; and second, erasure, referring to the issue that certain groups of people remain ‘unseen’ in policy, research, or institutional practices. Remedying the limiting effects of these tendencies will be essential to increase the value and effectiveness of both of these enterprises, the authors conclude.

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