Hyper-aeromobility: the drivers and dynamics of frequent flying
Flying is the most climate-impacting form of individual consumption. This article interrogates the drivers and dynamics behind ever-increasing amounts of air travel ascribable to a minority, whose flying contributes an ever-larger proportion of travel-related energy consumption and carbon emissions. Moving beyond established work on (increases in) flying, it establishes the need to focus transport emissions reduction efforts on this relatively small number of elite, hyper-aeromobile travellers. After outlining existing literature on different aspects of flying and frequent flying, which are combined in referring to hyper-aeromobility, the article reviews the many diverse explanations for its drivers and dynamics arising from different disciplinary traditions. Treating flying and frequent flying as ‘consumption behaviour’ has tended to focus on individualised behavioural explanations, but understanding and tackling rising hyper-aeromobility involves grasping expanding systems of provision, and social and cultural positive feedback loops involving socialisation, habituation and internationalisation of social practices. Understanding these requires a multidisciplinary approach analogous to the ‘needs satisfier escalator’ model relating to increasing car use which has been proposed by . The article then provides data from qualitative research on high-energy-consuming households to provide backing for the particular relevance and importance of a subset of more sociological and structural drivers as contributing to the expansion of aeromobility and its concentration in a hyper-aeromobile elite. It concludes that the current reliance on voluntary behaviour change and different forms of financial disincentives is ineffective, whereas more radical structural change, restrictions and impositions of quotas are increasingly necessary.
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