Globally, life expectancy is increasing, as is the need for effective care responses to chronic health conditions, global emergencies and health disparities. Alongside this is a shortage of skilled caregivers. This four-country qualitative study investigates the views of ‘care’ and ‘care careers’ of Generation Z (the next generation to join the workforce). Four cross-cultural themes emerged: conceptualising care; objects and subjects of care; recognising the challenges of care; and appreciating care work. Discussed in relation to Tronto’s analysis of care, these themes illuminate Generation Z’s commitment to care and highlight the need for organisational and political action to attract young people to care careers.